Is Data Layer Mandatory for GA4 Ecommerce Tracking?
I recently installed the Amasty plugin on a test server of mine, where I only added 4 data layer codes manually (through the developer)- add_to_cart, view_item, begin_checkout, and purchase. After that,t I imported the Amasty JSON to my GTM container and imported all the variables, triggers, and tags and submitted the changes.
For validation, I opened my GA4 dashboard's realtime dashboard where I could see events for which I never installed data layer such as view_item_list, remove_from_cart, add_payment_info etc.
So I came up with this question if the data layer is actually required or having the tags, triggers and variables enough for tracking the data.
Thanks in Advance,
Tanmay Redij